Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Rel

Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Rel

by Paul Gillin
  • List Price: $27.95
  • ISBN-10: 0874349001
  • ISBN-13: 9780470639337
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Wiley

About The Book

The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not... Read more

FINDING THE BEST PRICES

Related Books

Basic Marketing Research
  • Year: -0001
  • Edition: 7th
  • Publisher: South-Western College Pub
  • Type: Hardcover
  • ISBN13: 9781439041390
  • ISBN: 1439041393
Marketing Research: An Applied Orientation
  • Year: 2007
  • Edition: 6th
  • Publisher: Pearson
  • Type: Hardcover
  • ISBN13: 9780136085430
  • ISBN: 0136085431
Selling Today (12th Edition)
  • Year: 2003
  • Edition: 12nd
  • Publisher: Pearson
  • Type: Hardcover
  • ISBN13: 9780132109864
  • ISBN: 0132109867