Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Rel

Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Rel

by Paul Gillin
  • List Price: $27.95
  • ISBN-10: 0874349001
  • ISBN-13: 9780470639337
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Wiley

About The Book

The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not... Read more

FINDING THE BEST PRICES

Related Books

SELL 2 (with Printed Access Card)
  • Year: 2011
  • Edition: 2nd
  • Publisher: Cengage Learning
  • Type: Paperback
  • ISBN13: 9781111528232
  • ISBN: 1111528233
Consumer Behavior (10th Edition)
  • Year: 2009
  • Edition: 10th
  • Publisher: Prentice Hall
  • Type: Hardcover
  • ISBN13: 9780135053010
  • ISBN: 0135053013
Principles of Marketing (14th Edition)
  • Year: 2011
  • Edition: 14th
  • Publisher: Prentice Hall
  • Type: Hardcover
  • ISBN13: 9780132167123
  • ISBN: 0132167123