
Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Rel
by Paul Gillin- List Price: $27.95
- ISBN-10: 0874349001
- ISBN-13: 9780470639337
- Edition: 1st
- Type: Hardcover
- Publisher: Wiley
About The Book
The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not... Read more
Related Books

$2021
Basic Marketing Research
- Year: -0001
- Edition: 7th
- Publisher: South-Western College Pub
- Type: Hardcover
- ISBN13: 9781439041390
- ISBN: 1439041393

- Year: 2007
- Edition: 6th
- Publisher: Pearson
- Type: Hardcover
- ISBN13: 9780136085430
- ISBN: 0136085431

- Year: 2003
- Edition: 12nd
- Publisher: Pearson
- Type: Hardcover
- ISBN13: 9780132109864
- ISBN: 0132109867