Being Direct: Making Advertising Pay

Being Direct: Making Advertising Pay

by Wunderman, Lester
  • List Price: $12.95
  • ISBN-10: 1558508341
  • ISBN-13: 9781558508347
  • Edition: 0
  • Type: Paperback
  • Publisher: Adams Media Corp

About The Book

Being Direct describes in vivid detail Leste r Wunderman''s discovery of the revolutionary advertising age ncy. It is essential reading for any business... Read more

FINDING THE BEST PRICES

Related Books

Adobe Photoshop CS5 Classroom in a Book
  • Year: 2006
  • Edition: 1st
  • Publisher: Adobe Press
  • Type: Paperback
  • ISBN13: 9780321701763
  • ISBN: 0321701763
Creative Strategy in Advertising
  • Year: 2003
  • Edition: 10th
  • Publisher: Wadsworth Publishing
  • Type: Paperback
  • ISBN13: 9781439082706
  • ISBN: 1439082707
Guide to Media Relations (Guide to Business Communication...
  • Year: 2003
  • Edition: 1st
  • Publisher: Pearson
  • Type: Paperback
  • ISBN13: 9780131405677
  • ISBN: 0131405675