Being Direct: Making Advertising Pay
by Wunderman, Lester- List Price: $12.95
- ISBN-10: 1558508341
- ISBN-13: 9781558508347
- Edition: 0
- Type: Paperback
- Publisher: Adams Media Corp
About The Book
Being Direct describes in vivid detail Leste r Wunderman''s discovery of the revolutionary advertising age ncy. It is essential reading for any business... Read more
Related Books
- Year: 2003
- Edition: 10th
- Publisher: Wadsworth Publishing
- Type: Paperback
- ISBN13: 9781439082706
- ISBN: 1439082707
- Year: -0001
- Edition: 9th
- Publisher: Pearson
- Type: Hardcover
- ISBN13: 9780132163644
- ISBN: 0132163640
- Year: 2009
- Edition: First Printing
- Publisher: How Books
- Type: Paperback
- ISBN13: 9781600619601
- ISBN: 1600619606