Being Direct: Making Advertising Pay
by Wunderman, Lester- List Price: $12.95
- ISBN-10: 1558508341
- ISBN-13: 9781558508347
- Edition: 0
- Type: Paperback
- Publisher: Adams Media Corp
About The Book
Being Direct describes in vivid detail Leste r Wunderman''s discovery of the revolutionary advertising age ncy. It is essential reading for any business... Read more
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