Advertising Campaign Strategy: A Guide to Marketing Communication Plans

Advertising Campaign Strategy: A Guide to Marketing Communication Plans

by Parente, Donald
  • List Price: $199.95
  • ISBN-10: 0324322712
  • ISBN-13: 9780324322712
  • Edition: 4th
  • Type: Paperback
  • Publisher: Cengage Learning

About The Book

How do you orchestrate the next great advertising campaign? Find out with ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS.... Read more

FINDING THE BEST PRICES

Related Books

The New Rules of Marketing & PR: How to Use Social...
  • Year: 2011
  • Edition: 3rd
  • Publisher: Wiley
  • Type: Paperback
  • ISBN13: 9781118026984
  • ISBN: 1118026985
Contemporary Advertising
  • Year: 2010
  • Edition: 13rd
  • Publisher: McGraw-Hill Education
  • Type: Loose Leaf
  • ISBN13: 9780073530031
  • ISBN: 0073530034
Advertising and Public Relations Law (Routledge...
  • Year: -0001
  • Edition: 2nd
  • Publisher: Routledge
  • Type: Paperback
  • ISBN13: 9780415965484
  • ISBN: 0415965489