
Advertising Campaign Strategy: A Guide to Marketing Communication Plans
by Parente, Donald- List Price: $199.95
- ISBN-10: 0324322712
- ISBN-13: 9780324322712
- Edition: 4th
- Type: Paperback
- Publisher: Cengage Learning
About The Book
How do you orchestrate the next great advertising campaign? Find out with ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS.... Read more
Related Books

- Year: 2010
- Edition: 1st
- Publisher: Riverhead Books
- Type: Hardcover
- ISBN13: 9781594487712
- ISBN: 1594487715

- Year: 2008
- Edition: Pap/Cdr
- Publisher: Human Kinetics
- Type: Paperback
- ISBN13: 9780736068451
- ISBN: 0736068457

- Year: -0001
- Edition: 1st
- Publisher: Wiley
- Type: Hardcover
- ISBN13: 9780471189626
- ISBN: 0471189626