recorded in the Third Edition reflect his own growth as a decision analysis consultant, Rice faculty member, CEO of a large consulting firm and then a water treatment start-up, a winery and restaurant owner, and maturing of his thinking. This book is an excellent resource for managers, technical professionals, and decision analysts, regardless of your experience level with decision analysis.Also, please note that the 3rd edition represents a significant upgrade relative to the 2nd edition, which was in and of itself a very populer publication with most DA practitioners.

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