Strategic Marketing for Health Care Organizations: Building a Customer-Driven Health System

Strategic Marketing for Health Care Organizations: Building a Customer-Driven Health System

by Kotler, Philip
  • List Price: $104.00
  • ISBN-10: 0787984965
  • ISBN-13: 9780787984960
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Jossey-Bass Inc Pub

About The Book

This much-needed text offers an authoritative introduction to strategic marketing in health care and presents a wealth of ideas for gaining the... Read more

FINDING THE BEST PRICES

Related Books

Marketing Research
  • Year: -0001
  • Edition: 6th
  • Publisher: Pearson
  • Type: Hardcover
  • ISBN13: 9780136027041
  • ISBN: 0136027040
M: Marketing with Premium Content Access Card
  • Year: 2001
  • Edition: 2nd
  • Publisher: McGraw-Hill/Irwin
  • Type: Paperback
  • ISBN13: 9780077386436
  • ISBN: 0077386434
Business Marketing Management: B2B
  • Year: 2009
  • Edition: 10th
  • Publisher: South-Western College Pub
  • Type: Hardcover
  • ISBN13: 9780324581676
  • ISBN: 032458167X