
Strategic Marketing for Health Care Organizations: Building a Customer-Driven Health System
by Kotler, Philip- List Price: $104.00
- ISBN-10: 0787984965
- ISBN-13: 9780787984960
- Edition: 1st
- Type: Hardcover
- Publisher: Jossey-Bass Inc Pub
About The Book
This much-needed text offers an authoritative introduction to strategic marketing in health care and presents a wealth of ideas for gaining the... Read more
Related Books

$699
Marketing Research
- Year: -0001
- Edition: 6th
- Publisher: Pearson
- Type: Hardcover
- ISBN13: 9780136027041
- ISBN: 0136027040

- Year: 2001
- Edition: 2nd
- Publisher: McGraw-Hill/Irwin
- Type: Paperback
- ISBN13: 9780077386436
- ISBN: 0077386434

- Year: 2009
- Edition: 10th
- Publisher: South-Western College Pub
- Type: Hardcover
- ISBN13: 9780324581676
- ISBN: 032458167X