Consumer Behavior

Consumer Behavior

by Hoyer, Wayne D.
  • List Price: $443.95
  • ISBN-10: 0547079923
  • ISBN-13: 9780547079929
  • Edition: 5th
  • Type: Hardcover
  • Publisher: Cengage Learning

About The Book

Ideal for marketing, psychology, or social sciences courses at the undergraduate or graduate level, CONSUMER BEHAVIOR combines a strong foundation in... Read more

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