Services Marketing (5th Edition)

Services Marketing (5th Edition)

by Valarie A. Zeithaml
  • List Price: $236.00
  • ISBN-10: 0073380938
  • ISBN-13: 9780073380933
  • Edition: 5th
  • Type: Hardcover
  • Publisher: McGraw-Hill/Irwin

About The Book

Services Marketing, 5/e, recognizes that services present special challenges that must be identified and addressed in real circumstances. The heart of... Read more

FINDING THE BEST PRICES

Related Books

Integrated Advertising, Promotion, and Marketing...
  • Year: -0001
  • Edition: 5th
  • Publisher: Pearson College Div
  • Type: Paperback
  • ISBN13: 9780132538961
  • ISBN: 0132538962
MKTG 5
$200

MKTG 5

  • Year: -0001
  • Edition: 5th
  • Publisher: Cengage Learning
  • Type: Paperback
  • ISBN13: 9781111528096
  • ISBN: 1111528098
SELL 2 (with Printed Access Card)
  • Year: 2011
  • Edition: 2nd
  • Publisher: Cengage Learning
  • Type: Paperback
  • ISBN13: 9781111528232
  • ISBN: 1111528233