Introduction to Sport Marketing: A Practical Approach (Sport Management)

Introduction to Sport Marketing: A Practical Approach (Sport Management)

by Smith, Aaron
  • List Price: $52.95
  • ISBN-10: 0750686855
  • ISBN-13: 9780750686853
  • Edition: 1st
  • Type: Paperback
  • Publisher: Butterworth-Heinemann

About The Book

Introduction to Sport Marketing is a highly accessible text that presents the key principles and tools of sport marketing. Written by an expert in sport... Read more

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