
Marketing Research
by Parasuraman, A.- List Price: $347.95
- ISBN-10: 0618660631
- ISBN-13: 9780618660636
- Edition: 2nd
- Type: Hardcover
- Publisher: Houghton Mifflin College Div
About The Book
In Marketing Research, the authors offer undergraduate and MBA students a compelling introduction to the field with extensive use of global, technology,... Read more
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