Marketing Strategy: A Decision Focused Approach

Marketing Strategy: A Decision Focused Approach

by Walker, Orville
  • List Price: $183.67
  • ISBN-10: 0073381152
  • ISBN-13: 9780073381152
  • Edition: 7th
  • Type: Paperback
  • Publisher: McGraw-Hill/Irwin

About The Book

Marketing Strategy, 7e is a focused, succinct text which can be used on its own or packaged with a case book. It covers the concepts and theories of... Read more

FINDING THE BEST PRICES

Related Books

MKTG 5
$001

MKTG 5

  • Year: 2011
  • Edition: 5th
  • Publisher: Cengage Learning
  • Type: Paperback
  • ISBN13: 9781111528096
  • ISBN: 1111528098
Contemporary Advertising
  • Year: 2010
  • Edition: 13rd
  • Publisher: McGraw-Hill/Irwin
  • Type: Loose Leaf
  • ISBN13: 9780073530031
  • ISBN: 0073530034
Marketing Research
  • Year: 2009
  • Edition: 8th
  • Publisher: Wiley
  • Type: Hardcover
  • ISBN13: 9780470087022
  • ISBN: 0470087021