The Psychology of Marketing: Cross-Cultural Perspectives

The Psychology of Marketing: Cross-Cultural Perspectives

by Gerhard Raab
  • List Price: $165.00
  • ISBN-10: 0566089033
  • ISBN-13: 9780566089039
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Routledge

About The Book

This comprehensive guide to both the theory and application of psychology to marketing comes from the author team that produced the acclaimed Customer... Read more

FINDING THE BEST PRICES

Related Books

Marketing Strategy: A Decision Focused Approach
  • Year: 2010
  • Edition: 7th
  • Publisher: McGraw-Hill/Irwin
  • Type: Paperback
  • ISBN13: 9780073381152
  • ISBN: 0073381152
Advertising Promotion and Other Aspects of Integrated...
  • Year: 2008
  • Edition: 8th
  • Publisher: Cengage Learning
  • Type: Hardcover
  • ISBN13: 9780324593600
  • ISBN: 0324593600
Consumer Behavior (10th Edition)
  • Year: 2009
  • Edition: 10th
  • Publisher: Prentice Hall
  • Type: Hardcover
  • ISBN13: 9780135053010
  • ISBN: 0135053013