Essentials of Marketing

by Lamb, Charles

List Price: $241.95
ISBN-10: 0538478349
ISBN-13: 9780538478342

Edition: 7th
Type: Paperback
Publisher: Cengage Learning

About The Book

Achieve marketing success with the best up-to-the-minute coverage of key marketing topics in this complete, yet brief, ESSENTIALS OF MARKETING, 7E by... Read more

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Essentials of Marketing

About The Book

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SELL 2 (with Printed Access Card)

Marketing Research

Framework for Marketing Management (5th Edition)

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