MKTG 3.0 2009 Edition (with Review Card and Premium Web Site Printed Access Card)

MKTG 3.0 2009 Edition (with Review Card and Premium Web Site Printed Access Card)

by Lamb, Charles W.
  • List Price: $54.95
  • ISBN-10: 0324789289
  • ISBN-13: 9780324789287
  • Edition: 3rd
  • Type: Paperback
  • Publisher: South-Western College Pub

About The Book

MKTG 3.0 delivers exactly what today's students need -- and want. How do we know? We asked. Wanting to build upon the success of MKTG we solicited... Read more

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