MKTG 3.0 2009 Edition (with Review Card and Premium Web Site Printed Access Card)
by Lamb, Charles W.- List Price: $54.95
- ISBN-10: 0324789289
- ISBN-13: 9780324789287
- Edition: 3rd
- Type: Paperback
- Publisher: South-Western College Pub
About The Book
MKTG 3.0 delivers exactly what today's students need -- and want. How do we know? We asked. Wanting to build upon the success of MKTG we solicited... Read more
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