Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business

Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business

by Jeff Howe
  • List Price: $15.00
  • ISBN-10: 0307396215
  • ISBN-13: 9780307396211
  • Edition: 0
  • Type: Paperback
  • Publisher: Crown Business

About The Book

Why does Procter & Gamble repeatedly call on enthusiastic amateurs to solve scientific and technical challenges? How can companies as diverse as... Read more

FINDING THE BEST PRICES

Related Books

Advertising Creative: Strategy, Copy, and Design
  • Year: 2009
  • Edition: Second Edition
  • Publisher: Sage Publications, Inc
  • Type: Paperback
  • ISBN13: 9781412974912
  • ISBN: 1412974917
Essentials of Contemporary Advertising
  • Year: 2008
  • Edition: 2nd
  • Publisher: McGraw-Hill/Irwin
  • Type: Paperback
  • ISBN13: 9780073380971
  • ISBN: 0073380970
Creative Strategy in Advertising
  • Year: 2010
  • Edition: 10th
  • Publisher: Cengage Learning
  • Type: Paperback
  • ISBN13: 9781439082706
  • ISBN: 1439082707