Student Workbook for Strategic Marketing Problems: Cases and Comments with CD-ROM

Student Workbook for Strategic Marketing Problems: Cases and Comments with CD-ROM

by Roger Kerin
  • List Price: $49.80
  • ISBN-10: 0136106781
  • ISBN-13: 9780136106784
  • Edition: 12nd
  • Type: Paperback
  • Publisher: Prentice Hall

About The Book

MyMarketingLab helps you hold students accountable for the content and theory of the text.

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