Marketing Research: An Applied Orientation

by Naresh K Malhotra

List Price: $319.99
ISBN-10: 0136085431
ISBN-13: 9780136085430

Edition: 6th
Type: Hardcover
Publisher: Pearson

About The Book

For undergraduate and graduate marketing research courses. Experience the Interaction Between Marketing Research and Marketing Decision-Making ... Read more

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Marketing Research: An Applied Orientation

About The Book

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Market-Based Management (5th Edition)

International Marketing

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