Consumer Behavior: Buying, Having, and Being
by Solomon, Michael R.- List Price: $214.20
- ISBN-10: 0136015964
- ISBN-13: 9780136015963
- Edition: 8th
- Type: Hardcover
- Publisher: Pearson College Div
About The Book
For undergraduate and MBA courses in consumer behavior. Solomon goes beyond the discussion of why people buy things and explores how products, services,... Read more
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