Basic Marketing Research: Using Microsoft Excel Data Analysis, 3rd Edition
by Alvin C. Burns- List Price: $273.32
- ISBN-10: 0135078229
- ISBN-13: 9780135078228
- Edition: 3rd
- Type: Paperback
- Publisher: Pearson
About The Book
A concise presentation of marketing research fundamentals. Basic Marketing Research uses an Excel add-in software for data analysis, an integrated... Read more
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