New Products Management

New Products Management

by C. Merle Crawford
  • List Price: $400.00
  • ISBN-10: 0073404802
  • ISBN-13: 9780073404806
  • Edition: 10th
  • Type: Hardcover
  • Publisher: McGraw-Hill Education

About The Book

Written with a managerial focus, New Products Management by Crawford and Di Benedetto is useful to the practicing new products manager. Along with the... Read more

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