Marketing Management: A Strategic Decision-Making Approach
by Mullins, John- List Price: $245.33
- ISBN-10: 0073381160
- ISBN-13: 9780073381169
- Edition: 7th
- Type: Paperback
- Publisher: McGraw-Hill/Irwin
About The Book
The concentration on strategic decision making sets this book apart from other texts that place greater emphasis on the description of marketing... Read more
FINDING THE BEST PRICES
Related Books
- Year: 2007
- Edition: 6th
- Publisher: Pearson
- Type: Hardcover
- ISBN13: 9780136085430
- ISBN: 0136085431
- Year: 2008
- Edition: 5th
- Publisher: Pearson
- Type: Paperback
- ISBN13: 9780132336536
- ISBN: 0132336537
- Year: 2011
- Edition: 3rd
- Publisher: Cengage Learning
- Type: Paperback
- ISBN13: 9780840058515
- ISBN: 0840058519
