Successful Direct Marketing Methods

Successful Direct Marketing Methods

by Stone, Bob
  • List Price: $74.00
  • ISBN-10: 0071458298
  • ISBN-13: 9780071458290
  • Edition: 8th
  • Type: Hardcover
  • Publisher: McGraw Hill

About The Book

Direct marketing has grown beyond its roots in traditional mail order to embrace a host of new technologies, customer relationship-building techniques,... Read more

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