Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions

Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions

by Ariely, Dan
  • List Price: $19.99
  • ISBN-10: 0061353248
  • ISBN-13: 9780061353246
  • Edition: Revised and Expanded ed.
  • Type: Paperback
  • Publisher: Harper Perennial

About The Book

Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but... Read more

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