Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

by Geoffrey A. Moore

List Price: $17.99
ISBN-10: 0060517123
ISBN-13: 9780060517120

Edition: Revised
Type: Paperback
Publisher: HarperBusiness

About The Book

Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing... Read more

FINDING THE BEST PRICES

Related Books

$249

Market-Based Management (5th Edition)

Year: 2008
Edition: 5th
Publisher: Pearson
Type: Paperback
ISBN13: 9780132336536
ISBN: 0132336537

$410

Selling Today (12th Edition)

Year: 2003
Edition: 12nd
Publisher: Pearson
Type: Hardcover
ISBN13: 9780132109864
ISBN: 0132109867

$032

Essentials of Marketing Research

Year: -0001
Edition: 2nd
Publisher: McGraw-Hill Education
Type: Paperback
ISBN13: 9780073404820
ISBN: 0073404829

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

About The Book

Related Books

Market-Based Management (5th Edition)

Selling Today (12th Edition)

Essentials of Marketing Research

Sell Your Textbook

Our buyback partners are not buying this book at this time.

Your exchange listing has been submitted and will appear on the site shortly! Thanks for using SlugBooks and good luck selling the book. We will be sending you an email when or if a user is interested in buying your book!

Contact Student Seller

Discourse on Colonialism

What college do you go to?

Our textbook exchange only contains local listings posted by other students. In order to match you with nearby listings select your school.

Log onto Facebook and proceed!