Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

by Geoffrey A. Moore

List Price: $17.99
ISBN-10: 0060517123
ISBN-13: 9780060517120

Edition: Revised
Type: Paperback
Publisher: HarperBusiness

About The Book

Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing... Read more

FINDING THE BEST PRICES

Related Books

$447

Basic Marketing: A Marketing Strategy Planning Approach

Year: -0001
Edition: 18th
Publisher: McGraw-Hill/Irwin
Type: Hardcover
ISBN13: 9780073529950
ISBN: 0073529958

$336

Integrated Advertising, Promotion, and Marketing...

Year: -0001
Edition: 5th
Publisher: Pearson College Div
Type: Paperback
ISBN13: 9780132538961
ISBN: 0132538962

$198

Strategic Market Management

Year: 2009
Edition: 9th
Publisher: Wiley
Type: Paperback
ISBN13: 9780470317242
ISBN: 0470317248

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

About The Book

Related Books

Basic Marketing: A Marketing Strategy Planning Approach

Integrated Advertising, Promotion, and Marketing...

Strategic Market Management

Sell Your Textbook

Our buyback partners are not buying this book at this time.

Your exchange listing has been submitted and will appear on the site shortly! Thanks for using SlugBooks and good luck selling the book. We will be sending you an email when or if a user is interested in buying your book!

Contact Student Seller

Discourse on Colonialism

What college do you go to?

Our textbook exchange only contains local listings posted by other students. In order to match you with nearby listings select your school.

Log onto Facebook and proceed!