Consumer Behavior: Building Marketing Strategy

by Hawkins Mothersbaugh Best

List Price: N/A
ISBN-10: 9814607533
ISBN-13: 9789814607537

Edition: 12nd
Type: Paperback
Publisher: MHI

About The Book

Hawkins/Mothersbaugh Consumer Behavior: Building Marketing Strategy 12th Edition McGraw Hill International Edition [This book is the same as the... Read more

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Consumer Behavior: Building Marketing Strategy

About The Book

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Marketing Strategy: A Decision Focused Approach

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