
Principles of Marketing: Marketing Philosophy, Market Segmentation, Positioning
by Faustino Taderera- List Price: $97.00
- ISBN-10: 3838364163
- ISBN-13: 9783838364162
- Edition: N/A
- Type: Paperback
- Publisher: LAP LAMBERT Academic Publishing
About The Book
This book deals with the basic principles of marketing and is an introductory course at undergraduate level and covers topics like:- the reasons and... Read more
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