Make the Sale

Make the Sale

by Shaver, Mary Alice
  • List Price: $27.95
  • ISBN-10: 1887229167
  • ISBN-13: 9781887229166
  • Edition: 1st
  • Type: Paperback
  • Publisher: Routledge

About The Book

This comprehensive introduction to media sales introduces “The 4 M’s:” Market, Marketer, Message and Media. Featuring... Read more

FINDING THE BEST PRICES

Related Books

The Brains Behind Great Ad Campaigns: Creative...
  • Year: 2009
  • Edition: 2009th
  • Publisher: Rowman & Littlefield Publishers
  • Type: Paperback
  • ISBN13: 9780742555518
  • ISBN: 0742555518
Consumer Behavior with DDB LifeStyle Study Data Disk...
  • Year: -0001
  • Edition: 11st
  • Publisher: McGraw-Hill/Irwin
  • Type: Hardcover
  • ISBN13: 9780077294106
  • ISBN: 0077294106
Cases in Advertising Management
  • Year: -0001
  • Edition: 1st
  • Publisher: Routledge
  • Type: Paperback
  • ISBN13: 9780765622617
  • ISBN: 0765622610