Make the Sale

Make the Sale

by Shaver, Mary Alice
  • List Price: $27.95
  • ISBN-10: 1887229167
  • ISBN-13: 9781887229166
  • Edition: 1st
  • Type: Paperback
  • Publisher: Routledge

About The Book

This comprehensive introduction to media sales introduces “The 4 M’s:” Market, Marketer, Message and Media. Featuring... Read more

FINDING THE BEST PRICES

Related Books

A Technique for Producing Ideas (Advertising Age Classics...
  • Year: 2003
  • Edition: 1st
  • Publisher: McGrawHill Education
  • Type: Paperback
  • ISBN13: 9780071410946
  • ISBN: 0071410945
The Advertising Concept Book
  • Year: 2008
  • Edition: 14231st
  • Publisher: Thames & Hudson
  • Type: Paperback
  • ISBN13: 9780500287385
  • ISBN: 0500287384
Advertising & IMC: Principles and Practice, 9th Edition
  • Year: -0001
  • Edition: 9th
  • Publisher: Pearson
  • Type: Hardcover
  • ISBN13: 9780132163644
  • ISBN: 0132163640