Make the Sale

Make the Sale

by Shaver, Mary Alice
  • List Price: $27.95
  • ISBN-10: 1887229167
  • ISBN-13: 9781887229166
  • Edition: 1st
  • Type: Paperback
  • Publisher: Routledge

About The Book

This comprehensive introduction to media sales introduces “The 4 M’s:” Market, Marketer, Message and Media. Featuring... Read more

FINDING THE BEST PRICES

Related Books

Advertising & IMC: Principles and Practice
  • Year: 2011
  • Edition: 9th
  • Publisher: Prentice Hall
  • Type: Loose Leaf
  • ISBN13: 9780132163729
  • ISBN: 0132163721
The Media Handbook: A Complete Guide to Advertising Media...
  • Year: 2006
  • Edition: 4th
  • Publisher: Routledge
  • Type: Paperback
  • ISBN13: 9780415873543
  • ISBN: 0415873541
Essentials of Contemporary Advertising (2nd International...
  • Year: 2009
  • Edition: 2nd
  • Publisher: McGraw-Hill
  • Type: Paperback
  • ISBN13: 9780073380971
  • ISBN: 0073380970