Developing an Integrated Marketing Plan (First Edition)

Developing an Integrated Marketing Plan (First Edition)

by Eric Stewart Harvey
  • List Price: $48.95
  • ISBN-10: 1634879252
  • ISBN-13: 9781634879255
  • Edition: N/A
  • Type: Paperback
  • Publisher: Cognella Academic Publishing

About The Book

A guidebook to the entire process from beginning to end, Developing an Integrated Marketing Plan introduces the fundamentals of integrated marketing... Read more

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