Experiential Retailing: Concepts and Strategies That Sell

Experiential Retailing: Concepts and Strategies That Sell

by Youn-Kyung Kim
  • List Price: $22.00
  • ISBN-10: 1563673991
  • ISBN-13: 9781563673993
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Fairchild Books

About The Book

Taking an innovative and interdisciplinary approach, Experiential Retailing moves beyond the traditional model of product assortment. It examines the... Read more

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