
Experiential Retailing: Concepts and Strategies That Sell
by Youn-Kyung Kim- List Price: $22.00
- ISBN-10: 1563673991
- ISBN-13: 9781563673993
- Edition: 1st
- Type: Hardcover
- Publisher: Fairchild Books
About The Book
Taking an innovative and interdisciplinary approach, Experiential Retailing moves beyond the traditional model of product assortment. It examines the... Read more
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