The Why of the Buy: Consumer Behavior and Fashion Marketing
by Patricia Rath- List Price: $120.00
- ISBN-10: 1563674564
- ISBN-13: 9781563674563
- Edition: 1st
- Type: Hardcover
- Publisher: Fairchild Books
About The Book
Consumer behavior affects all aspects of design, production, merchandising, and promotion in the fashion industry. The Why of the Buy: Consumer Behavior... Read more
Related Books
- Year: 2005
- Edition: Bilingual
- Publisher: Arte Publico Pr
- Type: Paperback
- ISBN13: 9781558854390
- ISBN: 1558854398
- Year: 2003
- Edition: Reprint
- Publisher: Modern Library
- Type: Paperback
- ISBN13: 9780812969665
- ISBN: 0812969669
- Year: -0001
- Edition: First Thus
- Publisher: Theatre Communications Group
- Type: Paperback
- ISBN13: 9781559360616
- ISBN: 1559360615