The Why of the Buy: Consumer Behavior and Fashion Marketing
by Patricia Rath- List Price: $120.00
- ISBN-10: 1563674564
- ISBN-13: 9781563674563
- Edition: 1st
- Type: Hardcover
- Publisher: Fairchild Books
About The Book
Consumer behavior affects all aspects of design, production, merchandising, and promotion in the fashion industry. The Why of the Buy: Consumer Behavior... Read more
Related Books
$201
Fences
- Year: 2010
- Edition: 86th
- Publisher: Samuel French, Inc.
- Type: Paperback
- ISBN13: 9780573619052
- ISBN: 0573619050
- Year: -0001
- Edition: 3rd
- Publisher: Broadway Press
- Type: Imitation Leather
- ISBN13: 9780911747393
- ISBN: 0911747397
- Year: 2002
- Edition: 3rd
- Publisher: Wadsworth Publishing
- Type: Paperback
- ISBN13: 9780495570516
- ISBN: 0495570516