The Why of the Buy: Consumer Behavior and Fashion Marketing

The Why of the Buy: Consumer Behavior and Fashion Marketing

by Patricia Rath
  • List Price: $120.00
  • ISBN-10: 1563674564
  • ISBN-13: 9781563674563
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Fairchild Books

About The Book

Consumer behavior affects all aspects of design, production, merchandising, and promotion in the fashion industry. The Why of the Buy: Consumer Behavior... Read more

FINDING THE BEST PRICES

Related Books

Textile Product Serviceability By Specification
$592

Textile Product Serviceability By Specification

  • Year: 1991
  • Edition: 1st
  • Publisher: Prentice Hall
  • Type: Paperback
  • ISBN13: 9780023805653
  • ISBN: 002380565X
Joe Turner's Come and Gone
$899

Joe Turner's Come and Gone

  • Year: 1988
  • Edition: Reissue
  • Publisher: Plume
  • Type: Paperback
  • ISBN13: 9780452260092
  • ISBN: 0452260094
The Women Who Knew Too Much: Hitchcock and Feminist Theory
$786

The Women Who Knew Too Much: Hitchcock and Feminist Theory

  • Year: 2005
  • Edition: 2nd
  • Publisher: Routledge
  • Type: Paperback
  • ISBN13: 9780415973625
  • ISBN: 0415973627
Close