
Essentials of Marketing Research
by Zikmund, William G.- List Price: $296.95
- ISBN-10: 1133190642
- ISBN-13: 9781133190646
- Edition: 5th
- Type: Paperback
- Publisher: Cengage Learning
About The Book
Placing readers in the role of manager, ESSENTIALS OF MARKETING RESEARCH, 5e, offers concise yet thorough coverage that helps readers use marketing... Read more
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