PROMO (with Marketing CourseMate with eBook Printed Access Card)

by O'Guinn, Thomas

List Price: $69.95
ISBN-10: 1111826110
ISBN-13: 9781111826116

Edition: 1st
Type: Paperback
Publisher: Cengage Learning

About The Book

Created through a "student-tested, faculty-approved" review process with students and faculty, PROMO is an engaging and accessible solution to... Read more

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PROMO (with Marketing CourseMate with eBook Printed Access Card)

About The Book

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Advertising and Integrated Brand Promotion

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