Advertising Management

Advertising Management

by Donald W. Jugenheimer
  • List Price: $67.95
  • ISBN-10: 0765622602
  • ISBN-13: 9780765622600
  • Edition: 1st
  • Type: Paperback
  • Publisher: Routledge

About The Book

This comprehensive book is designed to serve as a primary text for the Advertising Management course that follows the more general Principles of... Read more

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