
Grocery Revolution: The New Focus on the Consumer
by Barbara E. Kahn- List Price: $29.99
- ISBN-10: 0673998800
- ISBN-13: 9780673998804
- Edition: 1st
- Type: Paperback
- Publisher: Pearson
About The Book
This text provides an introduction to the understanding of changing consumer behaviour and trends in managerial practice in the grocery industry.
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