Introduction to Marketing

Introduction to Marketing

by Susan J. Dann
  • List Price: $75.00
  • ISBN-10: 047080064X
  • ISBN-13: 9780470800645
  • Edition: 1st
  • Type: Paperback
  • Publisher: Wiley

About The Book

The positioning strategy of the Dann and Dann Introduction to Marketing is to present a text primarily for first year undergraduates that focuses on... Read more

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