Marketing Research: An Integrated Approach
by Alan M. Wilson- List Price: $77.50
- ISBN-10: 0273651137
- ISBN-13: 9780273651130
- Edition: N/A
- Type: Paperback
- Publisher: Ft Pr
About The Book
This title provides an integration of both the professional and the practical elements of marketing research. The perspective is market-led, rather than... Read more
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