Introduction to Advertising and Promotion: An Integrated Marketing Communications Perspective (The Irwin Series in Marke

Introduction to Advertising and Promotion: An Integrated Marketing Communications Perspective (The Irwin Series in Marke

by Belch, George E.
  • List Price: $93.80
  • ISBN-10: 0256136963
  • ISBN-13: 9780256136968
  • Edition: 3rd
  • Type: Hardcover
  • Publisher: Irwin Professional Pub

About The Book

* This book is in LIKE NEW condition. Cover shows very little shelf or handling wear. * The spine and pages are tight, with NO WRITING, CREASES OR... Read more

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