Strategic Marketing Problems: Cases and Comments
by Kerin, Roger A.- List Price: $230.00
- ISBN-10: 0136107060
- ISBN-13: 9780136107064
- Edition: 12nd
- Type: Hardcover
- Publisher: Pearson College Div
About The Book
Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that... Read more
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