Sports Marketing: A Strategic Perspective

Sports Marketing: A Strategic Perspective

by Shank, Matthew D.
  • List Price: $215.27
  • ISBN-10: 0132285355
  • ISBN-13: 9780132285353
  • Edition: 4th
  • Type: Hardcover
  • Publisher: Pearson College Div

About The Book

KEY BENEFIT: Sports Marketing takes a strategic business perspective, keeping pace with the ever-changing environment of the sports world. Organized... Read more

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