Marketing Essentials, Marketing Research Project Workbook
by McGraw-Hill- List Price: $17.80
- ISBN-10: 0078259754
- ISBN-13: 9780078259753
- Edition: 1st
- Type: Paperback
- Publisher: McGraw-Hill Education
About The Book
Includes: Primary and secondary research methods, quantitative and qualitative research techniques, questionnaire design and implementation, sampling... Read more
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