New Products Management

New Products Management

by C. Merle Crawford
  • List Price: $63.45
  • ISBN-10: 0073529885
  • ISBN-13: 9780073529882
  • Edition: 9th
  • Type: Hardcover
  • Publisher: McGraw-Hill/Irwin

About The Book

Written with a managerial focus, New Product Management by Crawford and Di Beneditto is useful to the practicing new products manager. Along with the... Read more

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