Advertising Media Planning, Seventh Edition

Advertising Media Planning, Seventh Edition

by Jack Z. Sissors
  • List Price: $90.00
  • ISBN-10: 0071703128
  • ISBN-13: 9780071703123
  • Edition: 7th
  • Type: Hardcover
  • Publisher: McGraw-Hill Education

About The Book

The industry standard for 30 years―updated to include the newest developments in digitization and the three screens of video Apply the latest... Read more

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