
The New Positioning: The Latest on the World's #1 Business Strategy
by Trout, Jack- List Price: $12.95
- ISBN-10: 0070653283
- ISBN-13: 9780070653283
- Edition: 1st
- Type: Kindle Edition
- Publisher: McGraw Hill
About The Book
In the same right-to-the-point, no-nonsense style that was a hallmark of Positioning, this sequel squares off against critical marketing challenges such... Read more
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