Strategic Brand Management 2nd Ed

Strategic Brand Management 2nd Ed

by Kevin Lane Keller
  • List Price: N/A
  • ISBN-10: 8120323092
  • ISBN-13: 9788120323094
  • Edition: 2nd
  • Type: Paperback
  • Publisher: Prentice Hall of India

About The Book

BUILDING, MEASURING, AND MANAGING, BRAND EQUITY. ; EASTERN ECONOMY EDITION

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