Brand Driven Innovation: Strategies for Development and Design (Required Reading Range)
by Roscam Abbing, Erik- List Price: $47.95
- ISBN-10: 294041128X
- ISBN-13: 9782940411283
- Edition: 0
- Type: Paperback
- Publisher: AVA Publishing
About The Book
Branding can inspire innovation in products and services, creating value for organizations and consumers alike. This in turn can lead to a durable... Read more
Related Books
- Year: 2009
- Edition: 1st
- Publisher: FT Press
- Type: Paperback
- ISBN13: 9780273723950
- ISBN: 0273723952
- Year: 2009
- Edition: 1st
- Publisher: FT Press
- Type: Paperback
- ISBN13: 9780273720911
- ISBN: 0273720910
- Year: 2009
- Edition:
- Publisher: Get Storied Press
- Type: Paperback
- ISBN13: 9780984260805
- ISBN: 0984260803