To bring clarity to this confusion, graphic design is crucial, but the design of wayfinding systems is also a collaborative process. This is a stress-relieving handbook for designers working across all disciplines. Exciting illustrations and case studies look at how to incorporate logos, graphics, color, and type to relate a complete wayfinding system to the character of a city, exhibition, or sportsground, and to represent its unique qualities. Checklists of requirements provide a blueprint for developing successful and attractive wayfinding systems. Every aspect is detailed, including stakeholder groups; criteria of specific jobs; design elements; fabrication, installation, and placement of signs and banners; and maintenance and management systems.

Hide more