Media Strategy & Planning Workbook: How to Create a Comprehensive Media Plan

Media Strategy & Planning Workbook: How to Create a Comprehensive Media Plan

by Dickinson, D. L.
  • List Price: $64.95
  • ISBN-10: 1933199407
  • ISBN-13: 9781933199405
  • Edition: 2nd
  • Type: Paperback
  • Publisher: Racom Books

About The Book

This is an in-depth survey of the world of advertising media strategy and planning in a workbook format. Each chapter has full summary of key ideas,... Read more

FINDING THE BEST PRICES

Related Books

The New Personality Self-Portrait: Why You Think, Work,...
  • Year: 1995
  • Edition: Revised
  • Publisher: Bantam
  • Type: Paperback
  • ISBN13: 9780553373936
  • ISBN: 0553373935
Handbook of Psychological Assessment
  • Year: 2005
  • Edition: 5th
  • Publisher: Wiley
  • Type: Hardcover
  • ISBN13: 9780470083581
  • ISBN: 0470083581
What Happy Women Know: How New Findings in Positive...
  • Year: 2004
  • Edition: 1st
  • Publisher: St. Martin's Griffin
  • Type: Paperback
  • ISBN13: 9780312380595
  • ISBN: 0312380593