Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising

Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising

by Campbell, Lisa A
  • List Price: $29.95
  • ISBN-10: 1887229094
  • ISBN-13: 9781887229098
  • Edition: First Edition
  • Type: Paperback
  • Publisher: The Copy Workshop

About The Book

The Consumer Insight Classic. Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process... Read more

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