Advertising Campaign Planning: Developing an Advertising-Based Marketing Plan
by Avery, Jim- List Price: $32.75
- ISBN-10: 188722906X
- ISBN-13: 9781887229067
- Edition: 3rd
- Type: Paperback
- Publisher: Copy Workshop
About The Book
This book is designed for student ad agencies and college campaign “teams†for the AAF/NSAC College World Series of Advertising.The basis of... Read more
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