Movie Marketing: Opening the Picture and Giving It Legs

Movie Marketing: Opening the Picture and Giving It Legs

by Tiiu Lukk
  • List Price: $19.95
  • ISBN-10: 187950538X
  • ISBN-13: 9781879505384
  • Edition: 1st
  • Type: Paperback
  • Publisher: Silman-James Pr

About The Book

This text seeks to demystify complex marketing issues; profiling marketing strategies for films of widely varying budgets, genres and intended audiences... Read more

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