The Connected Customer: The Changing Nature of Consumer and Business Markets

The Connected Customer: The Changing Nature of Consumer and Business Markets

  • List Price: $77.95
  • ISBN-10: 1848728379
  • ISBN-13: 9781848728370
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Routledge

About The Book

In today’s connected consumer environment, customers are better informed and harder to please, but they also leave a more visible evidence trail in... Read more

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